by The Walton Group | May 18, 2018 | Advertising, Blog, Blog - Featured Post, Branding, Business Tips, Creative Strategies, Marketing Your Business, Media, Public Relations, Social Media, Strategy, Tips & Tricks
Would Donald Trump be the president without social media? This is a question that no one is really qualified to answer, but we do know that Trump understands the importance of social media. Trump appropriately tweeted the following in 2012, “I love Twitter…....
by The Walton Group | Jan 17, 2018 | Advertising, Blog, Marketing Your Business, SEO, Strategy, Tips & Tricks
Every company should have an online presence. Even with this presence, most companies struggle to allow potential clients and customers find them. One way to success is in creating an effective AdWords campaign to bring you higher click-through rates and conversion...
by The Walton Group | Sep 5, 2017 | Advertising, Branding, Creative Strategies, Market Research, Marketing Your Business, Media, SEO, Social Media, Tips & Tricks
The Content Marketing Institute defines content marketing as, “A marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience – with the objective of driving profitable customer action.”...
by The Walton Group | Jun 29, 2017 | Advertising, Business Tips, Etiquette, Public Relations, Tips & Tricks
Ecphonesis It’s a word I’d never heard until now. Ecphonesis is a noun pronounced “ek-fuh-nee-sis”. Try saying that a few times and not falling in love with the word. Ecphonesis is an emotional, exclamatory phrase used in poetry, drama, or song and is used along with...
by The Walton Group | May 12, 2017 | Advertising, Business Tips, Creative Strategies, Marketing Your Business, SEO, Social Media
An effective website is a crucial part of success when it comes to growing your business. In many ways, your website is the face of your company. Whether you like it or not, customers and clients will make judgments about your company based on the appearance of your...
by The Walton Group | Apr 11, 2017 | Advertising, Creative Strategies, Marketing Your Business, Media, Public Relations, Tips & Tricks
The Power of Advertising with Print Media Does print media still have a place in a world so saturated with digital content? A study conducted by the United States Postal Service in 2015 suggests that advertising with print media is still a vital part of success in...
