by The Walton Group | May 12, 2017 | Advertising, Business Tips, Creative Strategies, Marketing Your Business, SEO, Social Media
An effective website is a crucial part of success when it comes to growing your business. In many ways, your website is the face of your company. Whether you like it or not, customers and clients will make judgments about your company based on the appearance of your...
by The Walton Group | Apr 11, 2017 | Advertising, Creative Strategies, Marketing Your Business, Media, Public Relations, Tips & Tricks
The Power of Advertising with Print Media Does print media still have a place in a world so saturated with digital content? A study conducted by the United States Postal Service in 2015 suggests that advertising with print media is still a vital part of success in...
by The Walton Group | Mar 10, 2017 | Advertising, Branding, Business Tips, Marketing Your Business, Tips & Tricks
Marketing and Advertising Here’s a wake-up call: businesses need more than a successful product in order to earn the top spot among competitors. Without effective marketing and advertising, many businesses struggle to sell their products or services—even if they...
by The Walton Group | Jan 24, 2017 | Advertising, Business Tips, Marketing Your Business, Media, Strategy
Sign up for a free marketing consultation here. It depends. In order to answer this question, we must first understand how viewers react to outdoor advertising. The Arbitron National In-Car Study, 2009 edition, published these findings: The average individual in the...
by The Walton Group | Nov 14, 2016 | Business Tips, Marketing Your Business, Public Relations, Strategy
3 Key Parts to Strategic Planning By Linda P. Walton Each year begins with endless resolutions: we promise ourselves that we will do better, we’ll work harder and our businesses will be more successful. Then five minutes later we are bored or hopeless and drop all...
by The Walton Group | Apr 29, 2016 | Marketing Your Business, Tips & Tricks
Many small business owners adopt the philosophy that their company does not need a marketing strategy, that marketing is too expensive, hat they already know their customers and need to focus on prospects, or that simply promoting and running ads qualifies as a...